December 29, 2025: The Playful Path

The best ideas come as jokes. Make your thinking as funny as possible.
–David Ogilvy

What a cool philosophy.

Somehow, comedy has a way of rewiring your brain. Humor carries amazing power and can build bridges to breakthrough ideas.

Creativity and humor are driven by the same engine: the connection of two unrelated things.

But the pressure to be “professional” often crushes originality. You know those meetings. The atmosphere gets hushed and heavy and everyone sounds like a policy handbook.

That’s why the boardroom needs more playground. Sometimes you’ve got to let things fly.

Or to use a metaphor, just sit on the whoopee cushion. Stop marching in straight lines and start doing some parkour.

Being playful sets your brain on a different neural pathway, helping you avoid the traffic jams of traditional logic. There’s a short distance between absurd and brilliant.

So, the next time you’re in a Very Serious Meeting about Very Important Things, lean into the silly. Start with the phrase, “Wouldn’t it be hilarious if…”

See where your brain takes you.

The answer may come disguised as nonsense.