October 29, 2025: The Outsider Advantage

4th-and-1 from your own 34-yard line. Do you go for it?

Now picture a dad who never played a down of competitive football having the right call.

Michael McRoberts brings something different to the stadium: an engineering brain. His strategy guide, The Game Book, helps college football coaches make split-second decisions under pressure.

And they can’t get enough.

This outsider’s perspective has revolutionized an insider’s game, basically solving the sport like a Rubik’s Cube.

Michael’s company, Championship Analytics, now serves over 100 major college-football programs. His color-coded format turns complex scenarios into something a stressed-out coach can actually use.

Pure engineering genius.

Here’s the thing about expertise: skills mastered in one field can become your unfair advantage in another.

Your economics degree, your communication gift, your graphic design eye. These abilities transfer and cross boundaries. They solve problems in places nobody expects.

You just need to start, with or without permission.

Going for it on 4th-and-1 applies to way more than the gridiron.